Shine On
I sought to capture the spirit of the collection through a series of digital content spec work intended for use in website banners, headers, email marketing campaigns, newsletters, and on visual platforms like Instagram, Pinterest, and Facebook. The key messaging I chose to emphasize was the products’ high shine characteristics. I amplified the visual storytelling by using prismatic and reflective photographic techniques to create impactful, inspiring imagery.
Duet PR Repost
Duet Public Relations, Wet N Wild’s PR agency in Toronto, selected one of the images from this series to share on their Instagram account for the promotion of this collection.
